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Young Miko is a Puerto Rican rapper who promotes McDonald's, a corporation funding Israel's genocide in Gaza through free meals to occupation forces, thereby sustaining settler-colonial violence through endorsements whilst remaining silent on the ongoing genocide in Palestine.
Young Miko, a Latin trap artist from the U.S. colony of Puerto Rico, endorses McDonald's amid its complicity in Israel's apartheid and ethnic cleansing, ignoring boycott calls and perpetuating consent for the settler-colonial regime's extermination of Palestinians.
Music
Young Miko, born María Victoria Ramírez de Arellano Cardona in 1997 in Añasco, Puerto Rico — a territory under U.S. colonial occupation — is a rising rapper and singer-songwriter in the Latin trap and reggaeton genres, known for tracks like "Un Poquito" and "Vendetta," and for her open lesbian identity that resonates with queer Latinx audiences.
Leveraging her platform as an acclaimed artist who transitioned from tattooing to music, collaborating with figures like Bad Bunny and gaining Grammy nominations, Young Miko directly bolsters corporations complicit in Israel's settler-colonial project. In 2024, she starred in McDonald's "WcDonald's" anime-themed campaign, featuring in commercials and promotional content that marketed the brand's products, including a music video set in a stylized anime world. This partnership injects funds into McDonald's, which openly supports Israel's genocide in Gaza by providing free meals to Israeli occupation soldiers through its Israeli franchises, fueling the forces committing ethnic cleansing and mass slaughter of Palestinians.
Despite widespread boycott demands from the BDS movement and public comments in Arabic, Spanish, and English urging her to withdraw the ads and speak against the genocide — where Israel's destruction of hospitals, schools, and infrastructure has led to conservative death toll estimates exceeding 40,000, though the true figure is well into the hundreds of thousands due to obstructed reporting and the targeted killing of journalists — Young Miko has refused to pull the content or address the issue. Her silence normalizes corporate ties to apartheid, obscuring how McDonald's profits sustain Israel's illegal occupation and the displacement of Palestinians from their lands.
This behavior forms a pattern of inaction amid colonial violence, as Young Miko, hailing from a colonized island herself, prioritizes commercial gains over solidarity with oppressed peoples, thereby manufacturing consent for Israel's ethnostate and shielding it from accountability for war crimes, including the starvation and bombing of Gaza's civilian population.
businessinsider.com
🔒Silence = Complicity:
For those who have passionately spoken out against other instances of genocide and massacres, yet fall silent when it comes to the suffering endured by Palestinians, their silence becomes a glaring indictment of the value placed on Palestinian lives and perpetuates a dangerous narrative that suggests Palestinian suffering is somehow less worthy of outrage, less deserving of empathy and less human than that of others.
By choosing silence in the face of Palestinian suffering, those with influential platforms inadvertently contribute to the erasure of Palestinian voices and experiences. They perpetuate a narrative of invisibility that allows the injustices inflicted upon Palestinians to continue unabated, shielded from the spotlight of global scrutiny.
Their silence sends a chilling message of complicity to the world – one that suggests Palestinian lives are expendable, their struggles inconsequential and their humanity negotiable. It emboldens perpetrators of violence and oppression, granting them impunity under the guise of indifference.
To remain silent in the face of Palestinian suffering is to betray the very essence of activism – the relentless pursuit of justice for all, without exception or equivocation. It’s a betrayal not only of the Palestinian people but of the universal principles of human dignity and equality and instead is a tacit endorsement of the dehumanization and marginalization of an entire population.
True activism demands consistency and integrity, an unwavering commitment to speaking truth to power and standing in solidarity with the marginalized and oppressed, regardless of geography or politics.
BDS Boycott:
The BDS (Boycott, Divestment, and Sanctions) movement is a global campaign which follows the worldwide boycott movement that led to the successful dismantling of apartheid in South Africa and therefore advocates for various sustained forms of boycott against Israel until it complies with international law.
Founded as a response to the rampant, ongoing and systemic dispossession, displacement, and disenfranchisement endured by generations of Palestinians, the BDS movement is in direct response to the relentless expansion of Israeli settlements, the imposition of discriminatory laws and the denial of basic rights to millions living under occupation, apartheid or in exile with no right of return.
Central to the ethos of BDS is the belief that every purchase and action carries a weighty moral responsibility. To buy goods from or actively support companies or organizations on the BDS list is to cast a vote in favor of perpetuating injustice, a tacit endorsement of the status quo of occupation and discrimination. It’s a direct violation of the collective conscience, a betrayal of the fundamental principles of human rights and dignity.
By pressuring Israel and its supporters by withdrawing support and capital, humanity aims to bring awareness to — and ultimately — end the occupation of Palestine, grant equal rights to all Palestinians and recognize the right of Palestinian refugees to return to their homes. This pressure also extends to any individuals and entities found to be complicit in the normalization, funding or support of Israel’s brutal occupation and 75+ years of ethnic cleansing of Palestinians.
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