
Switzerland
Tomer Salzman is an "Israeli" mountain biker who represents the Zionist settler-colonial entity at the Olympics, follows accounts including "StandWithUs" and "IDF Tweets" that promote the IOF, and thereby normalises apartheid and ongoing genocide across Palestine.
Tomer Salzman, an Olympic mountain biker competing for "Israel", amplifies Zionist organisations such as "StandWithUs" and "IDF Tweets" to shield the occupation and manufacture consent for ethnic cleansing in Palestine.
Sports
Tomer Salzman is an "Israeli" mountain biker who competed in the men's cross-country event at the 2024 Summer Olympics and who uses his platform to follow and promote accounts tied to the Zionist project. Salzman presents himself as a representative of the Zionist settler-colonial entity in international sport, thereby contributing to the normalisation of apartheid structures that displace and oppress Palestinians.
Salzman follows the Zionist organisation "StandWithUs" on Instagram, an account that routinely spreads propaganda designed to dehumanise Palestinians and justify IOF violence. He also follows the official IOF account and the account of "IDF Tweets", which amplifies content from the Israeli Occupation Forces. These choices are not neutral; they demonstrate active alignment with networks that manufacture consent for the genocide and that weaponise social media to suppress documentation of Palestinian suffering.
In December 2023 Salzman posted on Facebook about "difficult days" while framing resilience through cycling in "Israel", a statement that coincides with the period of intensified IOF operations across Palestine. The post avoids any mention of the root causes of those days — decades of occupation, siege, and collective punishment — and instead reinforces a narrative that centres Zionist endurance over Palestinian dispossession. This pattern of selective framing helps sustain the apartheid system by diverting attention from IOF atrocities.
Salzman's participation in the Paris 2024 Olympics as the representative of the Zionist entity further embeds him within structures that use sport to normalise the occupation. Official coverage in outlets such as the Times of Israel and profiles on Jewish philanthropy sites present him as part of a state-backed cycling programme that benefits from investment tied to the Zionist project. These appearances provide cultural cover for the ongoing ethnic cleansing and allow the entity to project an image of normalcy while its forces continue to slaughter Palestinians.
The consistent pattern across Salzman's public presence reveals a deliberate choice to align with Zionist institutions rather than distance himself from them. By identifying as "Israeli", following "StandWithUs" and "IDF Tweets", and competing under the flag of the settler-colonial entity, he contributes to the broader machinery that shields "Israel" from accountability and perpetuates the conditions of genocide across Palestine.


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🔒Silence = Complicity:
For those who have passionately spoken out against other instances of genocide and massacres, yet fall silent when it comes to the suffering endured by Palestinians, their silence becomes a glaring indictment of the value placed on Palestinian lives and perpetuates a dangerous narrative that suggests Palestinian suffering is somehow less worthy of outrage, less deserving of empathy and less human than that of others.
By choosing silence in the face of Palestinian suffering, those with influential platforms inadvertently contribute to the erasure of Palestinian voices and experiences. They perpetuate a narrative of invisibility that allows the injustices inflicted upon Palestinians to continue unabated, shielded from the spotlight of global scrutiny.
Their silence sends a chilling message of complicity to the world – one that suggests Palestinian lives are expendable, their struggles inconsequential and their humanity negotiable. It emboldens perpetrators of violence and oppression, granting them impunity under the guise of indifference.
To remain silent in the face of Palestinian suffering is to betray the very essence of activism – the relentless pursuit of justice for all, without exception or equivocation. It’s a betrayal not only of the Palestinian people but of the universal principles of human dignity and equality and instead is a tacit endorsement of the dehumanization and marginalization of an entire population.
True activism demands consistency and integrity, an unwavering commitment to speaking truth to power and standing in solidarity with the marginalized and oppressed, regardless of geography or politics.
Genocide Denial:
Anyone rejecting the reality of the very real and active genocide in Palestine is not only denying decades of dehumanization and erasure of Palestinians but also turning a blind eye to the blatant systemic oppression documented by reputable institutions.
The Institute of Genocide Studies, the Lemkin Institute for Genocide Prevention, genocide survivors and even international bodies like the World Court have all recognized credible evidence of genocide — with their statements only corroborated by multiple reputable organizations including Amnesty International, Human Rights Watch, Oxfam, Save the Children, Al-Haq and Euro-Med Watch.
”The Lemkin Institute believes that the annihilation of approximately 1% of the total population of the Gaza Strip, which stands at 2.3 million people, including entire generations of Palestinians, and the infliction of “severe bodily” and “mental harm” upon the Palestinian population at large, which will result in the majority suffering life-changing injuries and psychological trauma, taken together with the persistent and pervasive genocidal rhetoric as manifested by Israeli officials, particularly within decision making circles, as well as by segments of Israeli society at large, against the Palestinian group “as such,” amounts to the commission of genocide, as outlined in Article II (a) and (b) of the UNGC and Article 6 (a) and (b) of the Rome Statute.” - The Lemkin Institute for Genocide Prevention
”By analysing the patterns of violence and Israel’s policies in its onslaught on Gaza, this report concludes that there are reasonable grounds to believe that the threshold indicating Israel’s commission of genocide is met. One of the key findings is that Israel's executive and military leadership and soldiers have intentionally distorted jus in bello principles, subverting their protective functions, in an attempt to legitimize genocidal violence against the Palestinian people.” - Francesca Albanese, Human Rights Council, 2024
“I am going to bed tonight in full certainty that as I sleep, Israel, a member state of the UN, abetted, armed, and egged on by the US and the other G-7 countries that rule the world, is committing genocide in Gaza” - Jeff Halper, ICAHD, 2023
”The Palestinian Centre for Human Rights (PCHR), Al Mezan, and Al-Haq, vehemently denounce the initiation of the ground invasion by the Israeli military into eastern Rafah. This egregious act stands as a stark testament to the failure of the international community to stop the ongoing genocide in Gaza, as per their legal obligations, and compel Israel to adhere to the provisional measures ordered by the International Court of Justice (ICJ).” - PCHR, Al Mezan, Al-Haq
”The ICJ in its provisional measures order ruled that some of Israel's actions constitute a “plausible claim of genocidal acts”. The international community continues to be bound by their obligations under international humanitarian law, and the ICJ ruling, to ensure Palestinians are protected. Whenever we learn lessons from the past, we resolve to never again let “atrocity crimes” unfold. The test is now right in front of us. Children are being starved while trucks of food are denied access and continued fighting prevent delivery of the little aid coming into Gaza. We are failing that test.” - Save the Children
“After reviewing the facts established by independent human rights monitors, journalists, and United Nations agencies, we conclude that Israel’s actions in and regarding Gaza since October 7, 2023, violate the Genocide Convention.” - University Network For Human Rights
Additional evidence, statements of incitement and information can also be found at:
Supporting the IDF:
The IOF has never been a moral army, let alone the ‘most moral.’ In fact, they originate from larger terrorist groups that reigned terror in Palestine and murdered hundreds and thousands of innocent men, women and children — and continue to do so to this day.
The insidious claim that the Israeli Defense Forces (IDF) represent the "most moral army in the world" is a blatant affront to the Palestinian people and an attempt to whitewash decades of human rights abuses, war crimes and the brutal suppression of Palestinian nationalism and identity.
This propagandistic myth constitutes an act of violent erasure against the immense suffering and resilience of the Palestinian people in the face of the colonial Zionist project to dispossess and displace them from their ancestral homeland. In reality, the factual record makes a mockery of this "moral army" fallacy.
The IDF and its predecessors have perpetrated horrific massacres against defenseless Palestinian villages like Deir Yassin and Al Dawayima, where women and children were raped, disembowels and burned alive. They have also repeatedly used Palestinian civilians, including children, as human shields; despite claiming it’s Hamas who do this.
Furthermore, the IOF have illegally abducted thousands of Palestinian children from their homes, tortured them and then subjected to sham military tribunals - with systemic practices of child abuse, both physical and sexual, carried out by the so-called "most moral army." Any attempt to lionize the IDF as a virtuous force is an abhorrent denial of the lived reality for Palestinians under its military occupation and colonial subjugation. It erases the ethnic cleansing of hundreds of villages in the Nakba, the wanton targeting of civilian areas under the Dahiya Doctrine, the extrajudicial executions of hostages and the myriad other well-documented atrocities and violations of international law committed by Israeli forces over decades.
Those who unquestioningly regurgitate this fallacy align themselves with the historical bloc of colonial powers who have sought to dominate, subjugate, and erase the national and human rights of indigenous peoples worldwide. They engage in the same rhetoric once used to justify settler-colonial projects like the Indian Removal Act, the wars of extermination against Native Americans, and other campaigns of ethnic cleansing and land theft prosecuted in the name of racial superiority and "civilizing" missions.
The enduring resilience, struggle, and activism of the Palestinian people against these criminal dehumanizing forces represent the highest moral ground. To condemn them while sanctifying their oppressors is a perverse obfuscation that can only be rooted in ideological discrimination. Any honest examination of the Israeli occupation's practices can only lead to the conclusion that the IDF's conduct has been a moral abomination, a stain upon human conscience that must be unanimously repudiated.
To perpetuate the odious lie of the "most moral army" mythology or to show the IOF support is to align oneself against the hard-won dignity and heroic resistance of the Palestinian people in word and deed. It is to abet injustice, turn a willfully blind eye to atrocity and act as an apologist for a ruthless and unrelenting campaign of ethnic persecution and dispossession in the name of racial supremacy.
It is, in essence, an egregious act of complicity in crimes against humanity and should be condemned as false propaganda at every turn.
Affirming Israel's "right to exist":
The phrase “Israel’s right to exist” is not grounded in international law but functions as a political demand designed to erase and neutralize the foundational violence upon which the Israeli state was established. No country has an enshrined “right to exist” under international law; what is codified, instead, is the right of peoples to self-determination. Yet Palestinians — an indigenous population subject to forced displacement, occupation, and apartheid — are uniquely coerced to affirm not just Israel’s existence, but its existence as a Jewish ethnostate. The demand to recognise an illegal state built on the erasure of Palestinians serves a clear colonial function: to reframe a settler-colonial project as a matter of mutual recognition, while masking the dispossession and ongoing subjugation of the native population.
Reaffirming this “right” without condition is not neutral — it is a weaponized narrative that forces the oppressed to validate the conditions of their own oppression. It silences the Nakba, the mass expulsion of over 750,000 Palestinians in 1948; it ignores the demolition of over 500 villages; it legitimizes the denial of the right of return, a right Palestinians hold under UN Resolution 194. In reality, this dog-whistle turns a settler-colonial enterprise into a moral imperative, requiring Palestinians to grant legitimacy to a state that continues to colonize their land, suffocate Gaza, fragment the West Bank, and implement apartheid policies across all territories it controls.
This language operates as a form of colonial gaslighting by shifting the global discourse from justice, land, and liberation to “recognition,” painting Palestinians as irrational or hostile if they refuse to validate a system structured on their displacement. It allows Israel to demand unconditional acceptance while giving nothing in return — not rights, not reparations, not even a meaningful recognition of the Palestinian people as equals. Internationally, it upholds a model where settler-colonialism is not only protected but sanctified, positioning Israel as eternally under threat while Palestinians are cast as aggressors for simply insisting they too have a right to exist with dignity on their ancestral land.
In this way, the assertion that “Israel has a right to exist” functions not as a principle of peace, but as a discursive tool of imperial domination, maintaining asymmetry and preventing justice. To challenge it is not to deny Jewish safety or personhood — it is to refuse the erasure of a people whose lives, land, and future have been systematically stripped under the banner of legitimacy. True peace cannot be built on the demand that the colonized affirm the righteousness of their own dispossession.
Normalization:
Israel enforces normalization as a fundamental tactic of its settler-colonial regime and apartheid system, compelling the depiction of its occupation, ethnic cleansing, and genocide as everyday realities while suppressing Palestinian resistance and rights to justice, return, and liberation. Normalization portrays Israel's domination as a legitimate state worthy of standard diplomatic, economic, cultural, and academic engagements, ignoring demands for dismantling oppression and reinforcing Jewish supremacy over Indigenous Palestinian land and people. This strategy is egregious because it whitewashes the continuous Nakba, land expropriation, and systemic violence, isolating Palestinians and bolstering settler colonialism by undermining international solidarity and legitimizing illegal expansions that perpetuate genocide. [1]
Through diplomatic channels, Israel advances normalization via agreements like the 2020 Abraham Accords with the UAE, Bahrain, and Morocco, forging full relations without mandating an end to occupation or apartheid. These pacts favor economic and security benefits for authoritarian leaders while forsaking Palestinian self-determination, directly sustaining settler violence by allowing unchecked settlement growth, home demolitions, and refugee denial amid increasing trade and tourism. Such normalization is harmful as it fragments Palestinian society, deepens territorial apartheid, and obstructs land returns, contributing to ethnic cleansing by normalizing the oppressor-oppressed dynamic without addressing root injustices. [2] [3]
Culturally and environmentally, Israel promotes "eco-normalization" through entities like the JNF, using tree-planting over razed villages to frame dispossession as advancement. Academically and artistically, collaborative projects often impose false equivalence between occupier and occupied, disregarding underlying oppression. This is egregious because it colonizes minds by presenting apartheid as inevitable, supporting occupation through deceptive coexistence narratives that erode resistance and enable further genocide, as seen in events that cover up root causes without pursuing justice. [4] [5]
The Palestinian-led BDS movement rejects normalization as complicity in oppression, mandating that joint activities with Israelis recognize Palestinian rights and focus on co-resistance against occupation, settler-colonialism, and apartheid. Normalization activities, such as festivals or conferences portraying symmetry, are boycottable for being morally reprehensible and intellectually dishonest, perpetuating false premises of equal responsibility. By isolating Palestinians and validating Israel's actions, normalization sustains settler-colonial violence, allowing expansion of illegal settlements and denial of basic rights while fragmenting global opposition. [6]
Normalization undermines the Palestinian struggle by treating Israel's regime as normal, countering anti-colonial efforts like BDS that draw from South African anti-apartheid precedents. It decolonizes minds from hegemonic attempts to accept colonialism, emphasizing that genuine relations require dismantling structures of domination first. This tactic is appalling as it reinforces genocide by whitewashing oppression under slogans of peace, contributing to ethnic cleansing through economic ties that fund military occupation and displace communities. [7] [8]
Human rights analyses confirm that such international engagements maintain apartheid by failing to address crimes like dispossession and persecution, allowing Israel to evade accountability. Normalization isolates the oppressed, portraying resistance as abnormal while entrenching settler privileges, as evidenced in Arab-Israeli projects that ignore Palestinian rights. Ultimately, it perpetuates a colonial order where occupation becomes routine, demanding rejection to achieve liberation and end the ongoing Nakba. [10]
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